Becoming a B Corp advocate
The organisers of this year’s World Economic Forum invited young climate activists to share their stories with the world’s foremost business leaders. For me it signals a change. It is not business as usual, but time to think about the impact that businesses have on the environment and society. Time also for businesses to listen to and collaborate with the ideas and values of the younger generation.
I joined Nexio Projects in September last year, a young company made up of young people inspired to make a difference, having studied Sustainable Development at the University of St Andrews, Scotland. I am now one of Nexio’s B Corp Ambassadors, talking to businesses about becoming a force for good. For Nexio, this means a complete re-integration into B Corp life – starting with our social impact.
For me, B Lab’s mission to encourage all businesses to balance profit with purpose should become the benchmark for all organisations. B Lab has been able to build a community of motivated individuals who want to do good for people and planet. As a result, there is a momentum bringing diverse organisations together to act with common purpose to tackle climate change and help solve some of society’s biggest issues. This interdependence is the single most important idea I have learned from the B Corp community. The most important rallying point, and reason I believe in the B Corp movement.
What is there not to like? What reason can there be not to get involved?
I decided not to be a bystander to the world’s problems, but to try and be part of the solution. With Nexio, I help businesses incorporate sustainable practices and innovate to establish sustainable business models. B Corp certification takes this a stage further to understand, evaluate and improve a businesses’ impact for all stakeholders.
The stories they share are shaping the values on which businesses will thrive in the future.